Revitalize with Life Coach Veronica Matthews

In celebration of Women’s History Month, I am happy to continue our motivational interview series with a conversation with Professional Coach and entrepreneur Veronica L. Matthews.

Previous interviews:

A Teacher’s Journey | Mr. Carmen Garner

Step Into the Mystery of Faith | A Conversation with Rev. John Molina-Moore

A Memoir of Peace Corps and Venezuela | Mr. Mike Kendellen

mary avatarMeet Mary.  Mary is an empty-nester.  She has lived her life for and through her kids. She was the soccer-mom, the chauffeur and the cook; she really dedicated herself to her children’s lives. Now that they are out of the house, Mary sometimes feels like she doesn’t really know who she is.  She doesn’t know her purpose in life or what she wants to do when she grows up.  She still has a lot of life left in her and her relationship with her husband is still good, but she really wants to come into herself.

Mary found out about a coach. She hired the coach and the coach helped her with discovering who she was and what her purpose was in this world.  Mary worked with the coach over the course of six months.  She was able to discover what her essence is and what truly makes her happy. That led her into discovering that her purpose was to start a business and to use her craft skills to create products for children.  She makes baby clothes and nursery decorations with inspirational quotes that her customers simply love.

 “Mary” is a composite character who represents one of the many clients whom my guest has helped in her professional coaching career.  Ms. Veronica Matthews is a Prince Georges County native and a graduate of Howard University.  She enjoyed a successful 23-year career in Human Resources (HR) before embarking on her professional coaching journey.  Read on to learn more about her story and how it may be able to help you discover the best version of yourself.

Success Tip

I began our conversation by asking Veronica to share a quote or a success tip that is meaningful to her.

Live your life intentionally.  Do something every day that is in service of your future.

She explained, “We all have a purpose in life. Once we realize what that purpose is, doing something every day that fulfills that purpose is what I call ‘intentional living’.

Career Highlight

One of Veronica’s career highlights was creating the human resources infrastructure for a local management services firm. She was promoted from HR Manager to HR Director during her eight-year tenure, and she drew tremendous pride from seeing the organization flourish with the support of the HR infrastructure that she implemented.  She was able to expand the company’s performance management and compensation systems, strengthen their benefits package and help to establish a successful company culture.  Her greatest joy  came from helping the managers hone their leadership and communication skills.  With her guidance, they were able to build highly successful project teams.  That internal training and mentoring is how she fell in love with the concept of coaching.

Correction as Direction: A Career Situation That Didn’t Work Out

Sometimes we learn the most from our missteps. Although Veronica studied Human Resources in college, upon graduation, she found herself in a computer programming job at a company she was excited about.  However, it wasn’t long before she realized that this wasn’t the job for her.  She recalls telling herself in the first year, “Let me hurry up and get out of here before they fire me and find out that I don’t know what I’m doing!”

Fortunately, that led to her finding a new position and launching her HR career, first focusing on HR computer systems and then branching off into recruiting and becoming an HR generalist.

Coaching Services

Veronica has crafted her own life journey to put herself in position to do coaching fulltime.  She received the revelation that coaching is her purpose later in her career.  She has assisted individual clients with career coaching, but as her training progressed, she has expanded into ontological life coaching for both individuals and groups.

Ontology is the philosophical study of the nature of being, becoming, existence, or reality.  To put it colloquially, it is “helping people understand how they be; how they show up in the world and who they really are.  And how that translates into what they do for others and for themselves in the world.”

Today, she specializes in Life Coaching, Leadership Coaching and Executive Coaching. She says:

I help people figure out what’s next.  Some people are very, very successful.  They have their good careers, live in wonderful homes and drive nice cars. But there’s still something missing inside.

I want to help them discover what that next is for them. I like to help them find balance, not only in their professional lives, but in their personal lives as well. As women, especially, we wear so many hats: We’re mothers, we’re daughters, we’re sisters, we’re wives. But we need to balance all of those roles to have fulfilling relationships.  I guide my clients into finding who they truly want to be, and not just being what someone else expects them to be.  They can not only follow their own path, they can create it.

Recommended Media (Book, Documentary, Podcast, or Film)

The Power of Intention

Veronica recommends the book The Power of Intention by Dr. Wayne Dyer. In his book he talks about how powerful it is when you don’t let life lead you around by the nose.  When you’re not responding to your circumstances, but you’re an active participant in creating what happens for you, you can create better outcomes.  This book helped her to rise above the daily grind and learn to recognize what was happening in her life, discover what was missing and plan for what was next.



It was a pleasure to sit down with Ms. Matthews.  The spiritual nature of her persona truly shines through when you speak to her.  That is certainly a quality that I would recommend in a coach. If you are interested in learning more about her services and how she can help you reach your life goals, please reach out to her using the contact information listed below.


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Veronica L. Matthews, SPHR, SHRM-SCP – Professional Coach and HR Consultant | (301) 323-7474

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